Long-Form
Ghetto Ice — Behind the Scenes
Motown Records2021
The Brief
Project Overview
Production vlog going behind the scenes of the Icewear Vezzo x Rio Da Young OG "Ghetto Ice" music video shoot. Raw look at the full production day from setup to wrap.
My Role
What I Did
DirectorEditorVideographer
The Process
How It Came Together
Captured BTS footage throughout the entire shoot day while simultaneously directing the music video. Edited the vlog to showcase the production workflow, crew dynamics, and creative decisions that went into the final music video.
Results
The Impact
3.8M+
Music Video Views
Tools & Technology
Built With
LUMIX S1HAdobe Premiere Pro