Social Media Ads
High-Volume Social Ad Production
Spark Agency2023
The Brief
Project Overview
Producing over 100 social media ads every month across Facebook, Instagram, and TikTok for more than 50 concurrent clients at Spark. Every ad was engineered for lead generation performance, with rapid iteration cycles driven by real-time analytics.
My Role
What I Did
EditorCreative Director
The Process
How It Came Together
A templatized production pipeline was built to handle volume without sacrificing quality. Each ad went through a rapid brief-to-delivery cycle: scripting, asset collection, editing, and platform-specific formatting. Creative direction ensured brand consistency across dozens of accounts while A/B variants maximized conversion rates.
Results
The Impact
100+
Videos Per Month
50+
Active Clients
300M+
Total Impressions
Tools & Technology
Built With
Adobe Premiere ProAfter EffectsCapCut